Leo Burnett quotes

" When you reach for the stars, you may not quite get one, but you won't come up with a handful of mud either. " # Dreams # Goals # Friends and Friendship

" Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. " # Advertising # Books - Reading # Simplicity

" To swear off making mistakes is very easy. All you have to do is to swear off having ideas. " # Mistakes # Ideas # Swearing

" If you are writing about baloney, don't try and make it Cornish hen, because that's the worst kind of baloney there is. Just make it darn good baloney. " # Advertising # Writers and Writing # Men and Women

" What helps people, helps business. " # Business